Many web and print editors prefer to live in an ivory tower and put barriers up to protect themselves.
This can involve:
In my view, they will almost certainly be losing some of the best content from potential contributors.…
Posted on October 13, 2012 at 11:44
Over the last few years we have seen much more competition in the web copywriting marketplace. Finances may be tight, but should we really be looking to dramatically reduce writing costs? Malcolm Davison of writingfortheweb.co.uk highlights some jaw dropping prices, and recalls an unhappy turn of events for some freelance writers and how he crossed swords with some Whitehall mandarins.Continue
Posted on August 25, 2012 at 11:50 — 1 Comment
Malcolm Davison, managing director of writingfortheweb.co.uk, makes the point that we should consider the best way to convey our important information. Downloadable documents can prove to be a barrrier to good communication. Malcolm gives a couple of examples.
Also a reminder about the public web writing course in Edinburgh on 2 May. Don't miss this, the UK's leading web content course, it won't be back to Scotland until the Autumn!…Continue
Posted on April 10, 2012 at 16:57
Over the last year we have seen the rapid rise of news aggregation called 'content curation'. In this item I look at why we should think very carefully before we install and use curation software and discusses the legal issues entailed, and suggests we restrain ourselves from adopting this misleading jargon. Check out my article.
Posted on February 15, 2012 at 10:28