All Blog Posts Tagged 'investment' (2)

When Channel 4 launched 4iP, its Innovation for the Public Fund, the last word brought along connotations that we were largely 'spending' money à la grant, when in fact most of our work is investing in sustainable digital media. It's a nuance explained well in a guest post on the 4iP blog by Jason Hall, S… Continue

Ok, so I'm going to write a pretty controversial blog - but one that I think needs to be written. I'm keen to get a discussion around this (and state at the outset that this is a thought of mine and does not intend to reflect anything other than my own views). No one will deny that 4IP and the potential money it brings with it is not an incredibly appealling prospect. You can see by the 500+ members on 38 minutes the draw of what 4IP has to offer. Now, I'm lucky enough to be part of the Digita… Continue