Fashion meets Quantum Film Production

Live now at www.19RM.tv QMorphic and Roland Mouret join forces to present the RM Spring Summer 2010 show in a groundbreaking and unique way. QMorphic filmed the show using 28 cameras, offering a bespoke viewing experience with infinite possibilities. Using the sliders, the viewer has the opportunity to focus on the runway, the detail of the collection or go backstage and dive into the pre- and post-show action, watching interviews with Roland Mouret and his team.
The show goes live today at www.19RM.tv and is expected to reach 16 million hits.
''It is like life, always changing. One button, infinite possibilities.'' - Roland Mouret
"...You can see the show through the models' eyes, what is going on backstage, or from Anna Wintour's seat if you want," Mouret says. Pretending we're Anna Wintour while watching an RM by Roland Mouret show? Amazing."- GraziaDaily.co.uk
""- NBC New York

Tags: dress, mouret, qmorphic, red, roland

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