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"Keep the camera whirring; for this is a film you'll run over and over again—Madge Going to Bed on My Last Night At Home . . . That's all you have now—just the memory; and even now, even so soon, it's being distilled of all its coarseness; and what's left is going to be precious, precious gold." (Brian Friel, "Philadelphia Here I Come")

Wandering around Leith the other day, I couldn't help but notice some of the old, faded signs from times gone by that cover the walls. It reminded me of a question that Stuart asked some months back - "What Will We Collect?"

Along a similar vein, with more and more of our advertising being Twittered and FaceTubed, where will future generations stumble across our lost advertising and wonder what it was like to live in the world before there were trams in Edinburgh and only 256 television channels?

Thanks to LHOON on Flickr for the faded image above

Also on my blog

Tags: advertisement, collect, digital, future, generations, memories

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